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| Phase | Focus | Platform Expansion | Revenue | |-------|-------|--------------------|---------| | | Relatable skits, daily posting | TikTok, IG Reels | Brand deals ($500–$2K each) | | Months 6–12 | Serialized content (“The JackandJill Kay Show”) | YouTube (vlogs + compilation) | Ad revenue, merch (mugs: “Team Kay”) | | Year 2 | Live tours, podcast | Podcast (“Third Wheel with Kay”) | Tickets, sponsorships, Patreon |

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